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Transformational Counseling vs. “Transformational Coaching” or “Life-Coaching”
Employment Outlook
Learn more abouthow to become a transformational counselor.
Where is a Transformational Counselor Most Likely to Find Employment?
“Many of the world’s most admired corporations, from GE to Goldman Sachs, invest in coaching. Annual spending on coaching in the United States is estimated at roughly $1 billion.”
“The Wild West of Executive Coaching” Harvard Business Review, November 2004
Given the fact that the article was published a number of years ago, the amount being spent annually must now be substantially higher.
The Challenge
A fascinating (scholarly) article on the history and current situation of the conflict is“Executive Coaching: A Study of the Evolution of the Program at a Top European Business School.”
Private Employment
Owning a private practice as a Transformational Coach is also an option for those pursing this career modality. The counselor would be performing the dual tasks of both business owner and therapist; a fact which must be given serious consideration. Experts report that one of the key obstacles to success for the private practitioner is the failure to embrace both aspects of the career choice.
Inside the Ranks
One of the nation’s top Executive Coaches is Debbie Robins, M.A. Also a journalist and book author of books such asShovel It: Kick-Ass Advice to Turn Life’s Crap into the Peace and Happiness You Deserve, Ms. Robins believes that Executive Coaching is as imperative to good business practice as a Senior Coach is to a professional sport’s team. She believes that the following are essential to being a top-level Executive Coach:
“The best coaches provide leaders with…
…which is whyninety-three percentof business leaders who have experienced executive and leadership coachinghave made it an ongoing part of their leadership practice.”
-Debbie Robins, M.A.
Spotlight Masters in Counseling Degree Programs
Ways for a Counselor to Increase Desirability as a Job Candidate
In light of Dr. Kim’s well documented research into the field of Executive Coaching for the corporate sector, it would behoove aspiring Transformational Counselors to attempt to acquire both a business perspective as well as classical psychological training. This might include educational pursuits (i.e. a Master’s in Business Administration) or employment within the corporate structure. While the latter might be challenging, it would certainly pay off in the long run; the candidate would bring both knowledge of the inner-workings of business organizations as well as the skills and expertise of a psychologist to the table.
Ways for Transformational Counselors to Increase His/Her Salaries
Discussing income for Transformational Counselors is as tricky as projecting job opportunities. The reason being, there have not been formal parameters or definitions put onto the field and therefore there are no governmental assessments of the industry. Using Behavioral Counseling statistics is far from adequate; the numbers include vastly different areas of practice. Acquiring a perspective on income will be a unique and time-sensitive search. According to the survey expounded upon in Dr. Kim’s report,
“The median hourly cost of coaching is 500 dollars with the range from 200 to 3,500 dollars: themedian is equivalent to that of a top psychiatrist in Manhattan.”
Clearly income will be a function of ability to secure employment, reputational factors, networking proficiency, market forces and the candidate’s experience and education. With any new field, thinking outside of the box is basically the only place to contemplate; there is no system to think within.
2021 US Bureau of Labor Statistics job market trends and salary figures forbehavioral counselorsare based on national data, not school-specific information. Conditions in your area may vary. Data accessed June 2023.
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