Job Description
About This Role
The Associate Director, Marketing, Brand Lead - ALS will play a critical role and be a visible leader within the Rare Disease Marketing Team and the broader US Organization. You will be responsible continuing the launch momentum in the US and establishing a strategic direction through analysis of insights and building and executing a strong tactical plan. In addition, you will be tasked with engaging and supporting other geographies, imparting key learning to accelerate ex-US launches.
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What You’ll Do
Who You Are
Your intellectual curiosity and passion for winning help you thrive in a dynamic environment. You are an innovator, a proven marketing leader with the ability to work in a “roll-up your sleeves” culture, and a self-starter who functions well both independently and within a team. You have successfully mastered influencing and leading across the matrix to build credibility and strong partnerships with internal and external stakeholders. You leverage your strategic thinking and problem-solving skills to deliver results.
Qualifications
• 7+ pharma or biotech commercial experience; minimum 5 years of marketing with at least 2 years within the US market• Demonstrated ability to perform in fast-paced environments and influence without authority• Strong digital marketing experience• Field sales or reimbursement experience a plus• Excellent communication/coordination/interpersonal skills, including the ability to effectively write and deliver executive presentations• Ability to rapidly identify key priorities, align strategic and tactical plans, and motivate cross-functional teams
Preferred Skills
• Rare Disease experience
• Strong knowledge of the OPDP and US promotional environment
Additional Information
All your information will be kept confidential according to EEO guidelines.
Why Biogen?
We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.
At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired.Read onto learn more about our DE&I efforts.
